Green Tourism Implementation to Create an Environmentally Friendly Accommodation

Authors

  • Abdul Rokip Kupu-kupu Jimbaran Suite & Spa, Indonesia
  • Ni Gst Nym Suci Murni Applied Master in Tourism Business Planning, Politeknik Negeri Bali
  • Ni Putu Manik Prihatini Applied Master in Tourism Business Planning, Politeknik Negeri Bali
  • I Wayan Nurjaya Applied Master in Tourism Business Planning, Politeknik Negeri Bali
  • I Dewa Gede Ari Pemayun Applied Master in Tourism Business Planning, Politeknik Negeri Bali

DOI:

https://doi.org/10.51172/jbmb.v3i2.233

Keywords:

accommodation, environment, environmentally friendly accommodation, green tourism

Abstract

Purpose: This study aims to describe the application of green tourism at a 5-star hotel located in Jimbaran, Bali, in creating an environmentally friendly accommodation.
Research methods: This is a type of qualitative research. The approach method used in this research is descriptive analysis.
Results and discussion: Generally, the implementation of green tourism standards at the hotel has implemented environmentally friendly practices but in are several obstacles in its implementation.
Implication: The obstacles the hotel needs to overcome are doing socialization-training activities, building commitment, forming a green team, and implementing a green tourism marketing strategy

References

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Published

2022-08-05

How to Cite

Rokip, A. ., Murni, N. G. N. S. ., Prihatini, N. P. M. ., Nurjaya, I. W., & Pemayun, I. D. G. A. . (2022). Green Tourism Implementation to Create an Environmentally Friendly Accommodation. Jurnal Bali Membangun Bali, 3(2), 157–166. https://doi.org/10.51172/jbmb.v3i2.233

Issue

Vol. 3 No. 2 (2022): August 2022

Section

Articles

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