Main Article Content

Abstract

Purpose: This study aims to describe the application of green tourism at a 5-star hotel located in Jimbaran, Bali, in creating an environmentally friendly accommodation.
Research methods: This is a type of qualitative research. The approach method used in this research is descriptive analysis.
Results and discussion: Generally, the implementation of green tourism standards at the hotel has implemented environmentally friendly practices but in are several obstacles in its implementation.
Implication: The obstacles the hotel needs to overcome are doing socialization-training activities, building commitment, forming a green team, and implementing a green tourism marketing strategy

Keywords

accommodation environment environmentally friendly accommodation green tourism

Article Details

How to Cite
Rokip, A., Murni, N. G. N. S., Prihatini, N. P. M., Nurjaya, I. W., & Pemayun, I. D. G. A. (2022). Green Tourism Implementation to Create an Environmentally Friendly Accommodation. Jurnal Bali Membangun Bali, 3(2), 157-166. https://doi.org/10.51172/jbmb.v3i2.233

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